AFT Becomes First Union To Use Text Messaging
as Part of Nationwide Member Mobilization

WASHINGTON, D.C. — The American Federation of Teachers (AFT) has launched a nationwide effort to provide time-sensitive information to members via text messaging.  The AFT will use text messaging as one of several means to contact its membership on a range of topics that includes political activism, pension security and school modernization. The first of the messages—a request for members to volunteer in their union for candidates who support working families—was sent last night.  Subsequent text messages will include reminders on important dates and will provide easy access to information on legislative voting records and new regulations.

"We are pleased to be the first union to use text messaging in member mobilization nationwide," said AFT president Edward J. McElroy. "Text messaging will help us communicate quickly and will strengthen an already robust AFT member activism network."

The AFT's text messaging project is the latest in a series of efforts that underscore the union’s commitment to expanding communication with its members. In addition to the AFT’s various national, state and local publications and Web sites, the union uses electronic networks to exchange information with members and leaders across the nation.  For example, the AFT’s e-Activist network, an e-mail and advocacy campaign, reaches union members directly and provides a way for them to make their views known to federal and state legislators.
 
"Technology can be a powerful amplifier of our efforts," added McElroy. "Text messaging builds on something that our union does very well—we inform, we mobilize and we effect positive change."

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